Senior Manager, Field Marketing
Company: VirtualVocations
Location: Orange
Posted on: February 12, 2025
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Job Description:
A company is looking for a Senior Manager, Field Marketing &
ABM.
Key Responsibilities
Develop strategic account-based marketing plans tailored to state
public health and Medicaid agencies
Execute targeted marketing programs and campaigns in collaboration
with account and sector leaders
Manage custom field marketing initiatives, including events,
webinars, and digital marketing strategies
Required Qualifications
Bachelor's degree in Marketing, Communications, Business, or a
related field
7+ years of experience in field marketing, account-based marketing,
or B2G marketing within the healthcare public sector
Proven ability to build and manage ABM campaigns for complex,
multi-stakeholder accounts
Experience working cross-functionally with sales, account
management, and product marketing teams
Familiarity with marketing automation tools and CRM platforms
Keywords: VirtualVocations, Orange , Senior Manager, Field Marketing, Advertising , Orange, California
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